Без многу текст, еве само на брзина:
Here is an amazing new T-mobile TV commercial, ‘Dance’ which was filmed at 11am on Thursday, January 15, 2009 at Liverpool Street station in London; 350 dancers, interspersed throughout the crowd of commuters passing through the concourse, performed a choreographed routine, creating a flash mob event. The ad is part of T-Mobile’s ‘Life’s for Sharing’ campaign and premiered on January 16, 2009 during ‘Celebrity Big Brother’ on Channel 4 in the UK.
‘Dance’, created by Saatchi & Saatchi London, was produced using hidden TV cameras within the station, which captured the spontaneous reactions of commuters as they watched the dance troupe perform. […]
Lysa Hardy, head of brand and communications at T-Mobile, said: “‘Dance’ brings to life the fact that there are often unexpected, wonderful, exciting things that happen that you want to be able to share with your friends and family.
Како е направено:Иако идеата не е нова, реализацијата ми се допаѓа.